My expertise encompasses different aspects of strategic communications and broadcast media reporting. Over the years, I have earned an enviable reputation of successfully projecting every product assigned to me. Thanks to my keen observation and analysis skills, I possess an ability to conceptualize promotional content in a manner that hits all the right chords with the consumer. Growing audience and contributing to the company’s bottom line is what drives me to devise result-oriented communication plans and it is with some pride that I say I have had a successful and rewarding public relation career so far. In addition to handling all aspects of planned publicity campaigns in my current role of Public Relation Officer at the Ethiopian Embassy, I am responsible for: Planning publicity strategies and campaigns Producing presentations and overseeing production of press releases Speaking publicly at press conferences and interviews Organizing promotional events Analysing media coverage Overseeing production of in-house journals, publicity brochures, news articles, promotional videos Besides my experience and expertise in this field, I bring the following skills to the Public Relation position at your firm: Excellent communication skills, both in writing and orally Strong IT skills Excellent interpersonal skills Awareness of different media agendas Creativity Initiative Strong presentation skills I requeWriting Press Releases Developing Media Contacts Planning Appearances and Events Maintaining Positive Client Relationships.